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Choosing and Effective Domain Name

Posted on: Wednesday, April 30th, 2008 in: Best Practices, Domain Names

Choosing an effective domain name is an important part of creating your Web visibility plan, but not the main driver of website success.
If your company name or abbreviation is not available, then you may want to consider using keywords in your domain name. Don’t worry about .com or .us, search engines will get visitors to […]

What Does a Good AdWords Manager Do?

Posted on: Tuesday, April 29th, 2008 in: Advertising, Google AdWords

If you’re considering using Google AdWords for your business, you’ll want to read our post at Web-World Watch about what you should look for in an effective Google AdWords account manager.

Top WordPress Plug-ins

Posted on: Monday, April 28th, 2008 in: Blogging

Visit my post at Blog-World Watch for my preferred WordPress plugins and links to them so you can try them out too.

Designing Your Website For Google

Posted on: Saturday, April 26th, 2008 in: Uncategorized

I just picked up this article from the Google search blog and wanted to pass it along to you. In the post, Google staff talks about what key elements of website make a site perfect for good placement on Google and I could not agree more.
Top things for Google:

Focus on people
Have a fast download time […]

Metrics for Success With Google AdWords

Posted on: Friday, April 25th, 2008 in: Advertising, Google AdWords

What are your measures of success? Read this post at Web-World Watch to review my considerations of success. Find out what a micro-conversion is and why you need to have concrete measurements of success in place when using Google AdWords.

Negative Blog Comments - Let the Fur Fly!

Posted on: Thursday, April 24th, 2008 in: Best Practices, Blogging

Do you get them? Negative comments, I mean. If you do, do you automatically delete them? Do you prescreen blog comments?
Find out my candid viewpoint and then flame me if you want. I just don’t believe in deleting negative comments on a blog, find out why!

Pros and Cons of Using Web Templates

Posted on: Wednesday, April 23rd, 2008 in: Best Practices, Web Design

There are many web hosts that offer free build your own website tools, so what are the pros and cons of using them?
When you would want to use a web template:

You do not want to pay a web designer or webmaster to create and update a website.
You are wanting to test out an idea or […]

Google AdWords - Be Prepared to Pay to Play

Posted on: Tuesday, April 22nd, 2008 in: Advertising, Google AdWords

If you didn’t know it, prices on Google AdWords have really jumped this last year. So much in fact that you need to be prepared to pay to play. Visit our post on Web-World Watch for examples of escalating maximum cost per click costs. What you’ll find may scare you but for some, Google AdWords […]

The Truth on Monetizing

Posted on: Monday, April 21st, 2008 in: Blogging

Do you want to know exactly how much money you can make monetizing your blog or website. Read my blog at Blog-World Watch two read about two real examples and you decide if this is enough money for you.
Be realistic about what you can earn and decide if the time, expense, and layout changes are worth […]

The Changing Face of Google AdWords

Posted on: Friday, April 18th, 2008 in: Advertising, Google AdWords

Do you think that great set up for Google AdWords is enough? Not anymore, the first four weeks your ads run are crucial to your program’s overall success. Read our post at Web-World Watch on what we see happen to an account typically in the first week. This is not guessing, this is what we […]